Frequented by large volumes of loyal users who come to find information, community, and entertainment; forums are a largely under-appreciated market.

Site owners serve a highly active, vocal, opinionated, and Internet savvy audience which is traditionally difficult for advertisers to address effectively. A service intended to bridge the gap between audiences and advertisers will advance competitive efforts against new-age social media. Models that present brand/campaign partners as supportive members of the community rather then annoyances to be blocked or ignored adds to the overall value of the property. The goal is to sell, not sell out.

Our audience doesn't just read or browse our sites, they actively participate in ongoing and ever changing conversation. This interactivity promotes high visitor loyalty and enhances our relationship with members and visitors enabling us to facilitate marketing campaigns, market research, and promotional activities.

OSPDX uses a custom ad delivery system which gives them a great deal of flexibility for ad formats and delivery options. The cornerstone of this system is a dynamic placement at the top of the site capable of delivering any ad of any size and format at any time. OSPDX designed this system to be as customizable as possible and allow us to easily support any advertiser's requirements.

By default the "Block" is a combination of a 728x90 banner ad and syndicated forum content. The content delivered in the block includes a live post view which shows new posts on all our member boards as they happen, a top-threads view which shows the 12 most active threads currently on the network, and a news view showing the last 12 news postings from our member sites' news systems. The block also displays live network activity statistics such as users currently on-line and posts over the last hour, day, and week. This approach counteracts banner-blindness by drawing attention to the area of the ad placement, and adding value to its presence for visitors. These factors increase brand exposure and click through rate for the campaigns.

Networking discussion forums together under common agreements such as, hosting, advertising, services, etc build strong relationships. Interactivity around the advertisement generates value. Consumption of text, image, and video content is what drives the traffic. The foresight of creating an external feed for an individual user.s content with search filters attract new audiences (reach).